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I FOLLOWED THE FORMULA PERFECTLY.

So why did it still feel like something was missing?

The formula my dad gave me was specific.

Good grades. College degree. Good job. Work hard. {Support him in retirement.}

And when you're making $100,000 a year — you'll have made it. 💸 💰

I did exactly that. By age 29. Before the year 2000, when $100K actually meant something.

And I remember sitting there thinking: This is it? Are you serious?

I followed every instruction. Can I please speak to the manager about this?

I had the job. I had the number. I had the thing I was supposed to want.

And I couldn't imagine doing it for another 40 years.

I looked around at other people — making more, actually liking their work, seeming to have something I didn't — and I couldn't figure out what I was missing.

I wasn't lazy. I wasn't ungrateful. I wasn't broken.

I was running someone else's thinking about what my life should look like.

And I didn't even realize that was a choice. How silly of me!

That gap — between following the formula and actually trusting your own thinking — is exactly what VQMe was built to close.

Not because I read about it.

Because I freakin' lived it for three decades before I found the tools to see it clearly.

My Story? Well...

I spent years in arenas where I thought I didn't belong.

Chemistry. IT consulting. Corporate boardrooms. I kept choosing fields where, if I failed, I could explain it away. Too technical. Too competitive. Not the right fit.

I was good at the work. I rose to director. Executive team member. On paper, I had made it.

And I still cried in the CFO's office when someone pointed out a mistake.

The girl who sobbed after strikeouts in Little League had become a leader who fell apart under criticism. Same pattern. Different arena. Better shoes.

I'd learned to work every personality test — figure out what it was measuring, answer accordingly, and get a result that looked good. Twenty years of assessments, and I had a drawer full of accurate descriptions of a person I didn't particularly want to be.

Then I encountered an assessment I couldn't game.

Which, if you know me, I found genuinely offensive. I had to figure it out!!

I had no idea what it was measuring or how to manipulate it. That bothered me enough that I went looking for answers.

What I found was axiology — the formal science of how humans make value judgments. And for the first time in my life, something explained what decades of advice, therapy, and self-help hadn't touched.

Everything begins with thought. I discovered that... Thoughts create emotions. Emotions generate energy. Energy drives action. Action produces results.

I wasn't broken. I wasn't weak. I was running thinking patterns I'd never been taught to see — let alone shift.

That realization changed everything.

Not overnight. But it changed everything.

2023 Little League World Series · Williamsport, PA

I've spent 20 years working with that science that changed my life — eventually bringing it to growth-stage CEOs and executive teams, helping organizations see the cognitive patterns creating their biggest bottlenecks.

Along the way, I raced pigeons with my dad near Pittsburgh, PA.

Played kickball with my sisters and the neighborhood kids.

Dreamed of being on ESPN

Went to college and earned a degree that I don't really use.

Became the 8th woman to umpire at the Little League World Series in Williamsport.

Got to be on ESPN

None of it is a straight line.

Neither is yours. That's kind of the point.