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You Know What You Want.
So Why Aren't You There Yet?

Most goal-setting advice assumes the problem is your plan.
But what if the problem is how you're thinking about the plan?

You've set the goal. You know what you want. Maybe it's a career move, a leadership challenge, a relationship shift, or finally creating the margin you need in your life.

You're capable. You've done hard things before. You have the skills, the experience, the track record.

But something's not clicking.

Maybe it's the gap between knowing what you should do and actually doing it. Or the weight of a situation that drains more than it energizes. Or the quiet frustration of working hard without gaining the ground you expected.

You've tried adjusting your approach. Different strategies. Better boundaries. New routines. Some of it helped—for a while.

But that underlying tension? Still there.

What if the friction isn't in your circumstances—
it's in the way you're thinking about them?

Your VQMe report reveals the cognitive patterns creating that friction. Not generic insights about "your personality type."

Specific thinking patterns tied to the exact challenge you're facing right now.

Why Changing Your Actions Hasn't Worked

You already know what you should do. But you don't do it. Or you do it for a while, then drift back.

The reason? You don't feel like it.

That feeling—that emotion—is the step most people skip. They jump straight from knowing what to do to trying to force the action, completely bypassing the energy required to sustain it.

Here's what's really happening:

Thoughts

Emotion

Action

Results

Your thoughts create emotion (energy in motion). That emotion provides the energy to take action, which produces your results.

When you try to change your results by forcing different actions without addressing the thoughts creating the emotions behind those actions, you split yourself: your body is in one place while your head and heart are somewhere else.

Ever felt that disconnect?

Your cognitive patterns—the way you make value judgments about yourself, others, and the situations you face—determine whether your thoughts support your goals or sabotage them.

Some patterns are assets: they give you clarity, energy, and alignment.

Others are biases: they create internal tension, drain your energy, and keep you stuck—even when you're doing everything "right."

The VQMe assessment identifies both. And it connects them to the specific challenge you're navigating right now.

See How Your Cognitive

Patterns Show Up

Watch this 6-minute walkthrough of an actual VQMe report and discover how cognitive assets and biases create the internal tension you're experiencing.

Real report walkthrough. Names and details changed for privacy.

How This Shows Up in Real Life

Take Donna (name changed), who leads a team at a fully distributed company.

On the surface, everything looked fine. Accomplished leader. Respected by peers. Delivering results.

But internally? Constant tension.

She knew what kind of work energized her—systems optimization, coordinating people, creating impact within her control. And she knew what drained her—managing ambiguity, reactive problem-solving, politics.

Yet she spent most of her energy as a "caretaker president," keeping the lights on in a role that left her exhausted and unfulfilled.

Her VQMe profile revealed why:

She had a powerful cognitive asset—she genuinely enjoyed who she was and recognized her unique value. This gave her the capacity to make choices that honored both her strengths and her well-being.

But her profile also showed two contradictory thinking patterns working against that clarity:

A pattern of believing she was obligated to sacrifice her well-being for others—especially when people were counting on her. Saying "no" felt selfish, even when saying "yes" was unsustainable.
Strong beliefs about how her role "should" work—and when reality didn't match those ideals, she found herself escaping into thoughts of what could be rather than taking decisive action about what is.

The result? She stayed in a draining role because leaving felt like letting people down. She cared deeply about not abandoning her team, but staying was abandoning herself.

Understanding this intellectually is different from shifting it in real-time. That's what the VQMe assessment + personalized report helps you do—by connecting your cognitive patterns to the specific friction points in your life right now.

The pattern Donna was running? It shows up everywhere—high performers trapped by their own sense of obligation, becoming the bottleneck they're trying to eliminate. The cognitive pattern is the same whether you're leading yourself or leading others. Leaders who can't see these patterns in themselves rarely see them in their teams until the dependency becomes the crisis.

Your Personalized VQMe Report

$47

Most assessments tell you what you are (your personality type, your strengths, your style).

The VQMe assessment shows you how you think—and how those thinking patterns are showing up in the challenge you're facing right now.

It's the difference between knowing you're a 'high D' and understanding why you keep building teams that can't operate without you.

Here's How It Works:

Complete Your Intake Form

3 MINUTES

You'll answer a few questions about your current situation and select your primary challenge area:

Business/Professional: Time, team, revenue challenges
Career Development: Growth, recognition, transitions
Personal Life: Health, finances, relationships
Personal Development: Confidence, goals, direction

Take the VQ Assessment

15 MINUTES

The assessment measures how you make value judgments across three dimensions: about yourself, about others, and about tasks/situations.

This reveals both your cognitive assets (your natural strengths) and your cognitive biases (the subtle distortions creating internal conflict).

Receive Your Report

DELIVERED IMMEDIATELY

Your personalized report will show you:

Your cognitive assets: Thinking patterns that help you show up at your best
Your cognitive biases: Distorted patterns creating friction
The specific tensions: How these show up in your challenge area
Centering practices: Tools to shift patterns in real-time

This isn't about fixing what's broken. It's about seeing—clearly—what's been invisible.

Most people walk away thinking, "So that's why I keep doing that."

Get Your VQMe Report – $47

You'll complete your intake form, take the 15-minute assessment, and receive your personalized report.

The VQMe assessment is based on the Axiogenics VQ Profile^®, a scientifically validated tool used by leadership coaches and organizational consultants worldwide.

This isn't a mass-market personality quiz. These are the same mathematical frameworks Fortune 500 companies use to assess leadership teams and reduce dependency on key players—applied to help you architect your own future-self.

Your report is prepared by Traci Duez, Talent Architect and leading axiologist with 19 years pioneering neuro-axiological assessment tools. Traci works with growth-stage CEOs (companies with $25M-$100M in revenue) to design high-performing teams using mathematical analytics and Future-Self frameworks—and uses these same tools to help leaders understand the cognitive patterns driving their own performance.

Frequently Asked Questions

? How is this different from other assessments ?

Most assessments measure personality traits or behavioral styles—useful, but static. The VQMe measures how you think in real-time, which means it reveals the patterns you can actually shift to change your results.

? I'm a CEO/business leader. Is this just for personal development ?

The cognitive patterns revealed in your VQMe affect everything—how you make decisions for yourself, how you build systems around you, how you lead (or don't lead) others. Many leaders discover that the pattern keeping them stuck personally is the same pattern creating dependency in their teams. You can't architect what you can't see in yourself first.

? What if I already know my "problem"?

Knowing intellectually and seeing the cognitive pattern creating it are different. The VQMe shows you the mechanism—the specific thought patterns generating the emotions that drive the actions producing your results.

? Why does the context matter ?

Because cognitive patterns don't exist in a vacuum. How you think about career challenges may differ from how you think about relationship challenges. By providing context about your primary challenge area, your report can highlight where those patterns are most likely showing up in your life right now—making the insights immediately actionable.

? Is this just for career issues ?

No. The cognitive patterns revealed in your VQMe affect every area of life—relationships, health decisions, how you allocate time and energy. The intake form asks about your primary challenge so the report can be contextualized, but the insights apply broadly.

? What happens after I get my report ?

You'll have the report to study on your own, complete with reflection questions and centering practices. If you want to go deeper—to create a personalized strategy for shifting these patterns in real-time—you can schedule a 30-Minute Cognitive Pattern Strategy Call for $147.